Three new clients and one renewal Fill-14

MAKUITY, media agency of Heroiks, ends 2021 successfully by adding three new clients in its portfolio and renewing one partnership.

Comité Martiniquais du Tourisme : after several months of tender process, the public institution selected Makuity to set up its TV and digital campaigns to promote La Martinique as touristic destination for the 2021-2022 season, in the mainland France.

 

Viasanté : health mutual of  the AG2R La Mondiale, relies on the partnership Makuity – Verywell, via VTScan, to manage its communication strategy 2022/2024. Makuity will be in charge of media consulting and buying (TV, radio, OOH and digital with a major part of affiliation).

 

Les Parfums Caron : perfumery house founded in 1904, selected the partnership Makuity – Bonjour Paris, to run the launch of two fragrances. Makuity will be in charge of ON and OFFLINE activations.

 

La Caisse Nationale d’Assurance Vieillesse – CNAV :  after a public tender, the public institution renews its confidence in Makuity for the management of its buying strategy during three years. The public contract includes the consulting, mediaplanning and buying for all the CNAV campaigns.