Makuity joins Heroiks and multiplies the wins Fill-14

The agency recently bought by Heroiks returns from the summer holiday with a great start by integrating 4 news brands in their client portfolio.

Pôle Emploi selected Makuity for the consulting and management of its media buying. The agency will be in charge of helping the public institution to build its media strategy on the overall digital and offline drivers during 2 years minimum. Expected budget: 1.2M€ VAT. The first campaign should be launched by the end of October.

L’Agence Régionale Tourisme Grand Est took the agency for this communication campaign « Heures précieuses en Grand Est » (pressure leisure time in the Grand Est) to promote the Region as a touristic destination during the summer season 2021. The campaign had been deployed in digital (special operation made with multiple drivers in partnership with Webedia, with social media relay) and on DOOH in the malls located in the strategic areas.

La Fourche entrusted its first TV campaign to Makuity. The organic shop exclusively online, which provides affordable products to everyone, wanted to reinforce its awareness against the wide public. This campaign was managed in DRTV with Tvty, to boost sales on the website.

Rexel groupe – Rexel France: distributor of products and services for the energy market took Makuity, in partnership with the communication agency Ici Barbès, to deploy its multimedia campaign for increase awareness on its professionnal targets.

 

By joining Heroiks, Makuity moved to a new stage by connected with the first independent communication group in the French market, while the agency keeps an  independent functioning.

About HEROIKS Fill-14

The first independent communication group in the French market with a gross margin of 50 millions Euros in 2019. Heroiks was founded in 2005 by Anthony Ravau and David Ringrave. 16 years later, the group have an unique expertise on multiple metiers in its integrated network of media agencies (My Media, Climat, Geovista, Makuity), creative agencies (Business, Aubert Storch, Eggs), SEO agencies (Search Foresight, Peak Ace) and event agency (Heroiks Event). Each media of the group is leader in its specific market.

Key figures: with Around 400 collaborators and more than 500 clients, Heroiks is leader on the pureplayers market and had managed many first media campaign's launches of big actors of the new economy such as Zalando, Trivago, Vinted, Vistaprint or Blablacar…