In order to allow you to learn more about the history of the new Beaujolais, Notchup , Audion and Makuity created with the Inter Beaujolais a series of podcasts available on the different audio streaming platforms ?
Click on the pink link to listen the podcasts ?
A cross media campaign (radio, programmatic and social media) was also run from 15th to 20th November to promot the event ???