Weekly news of the November 26th Fill-14

? What's happened this week … ✍

SPECIAL MEDIA TRENDS & PREDICTIONS 2022
by Kantar

✔ Video Streaming, audience measure and evolution of the leader market media ?

✔ Reshaping of the e-market ?

✔ New data approach ?

✔ Rebalancing between performances and branding spends ⚖

✔ Reshaping with new behaviors in the Covid 19 era ?